The Goal is
simple, to unite, educate, inspire and promote modest fashion on a global level that will lead to inclusion and diversity and provide ecommerce opportunities to modest designers and the halal beauty industry.
The Vision is simple:
Provide a platform and framework that will ensure emerging designers and beauty care owners who have experienced marginalized limited opportunities in the business of fashion that will lead to sustainable growth and development in the business of fashion and beauty.
As modest designers and beauty brand owners we are the source of inspiration behind the modest revolution. The term modest fashion has been defined as clothing that is less skin revealing and the designs cover more of the body. The unique elements found in modest looks are often stylish cutting-edge fashion that generally include design elements that are loose fitting and long cuts. Halal beauty care products are defined as products featuring make up, skin and hair care that is made with the 100% halal ingredients without compromising our faith and values.
Together we can make a difference!
Executive Summary
The 3rd Annual Contemporary Modest Fashion Weekend is the most important appointment of 2024 in the US Fashion Industry. It is the third annual historical modest showcase hosted by Carmen Muhammad Women Working Together Inc. along with a unique network of friends that include Fashion Week Founders “Africa Celebrates” Lexy Moe Joe Eyes emerging modest fashion Designers, business owners, and entrepreneurs from around the country. In its first appearance in Atlanta Ga October 15, 2016, over 900 women were present in the audience for the first official modest US fashion weekend.
The city of Chicago, the “windy city” will be this year’s location once again for the 3rd edition of this extraordinary gathering.
It will be an introduction to a world global audience of modest consumers, including a new and exciting presentation featuring modest fashion, that has carved out a new niche in the world of mainstream fashion. Without competing with mainstream Fashion Week events this event will serve as a groundbreaking milestone for Fashion Week Shows.
This ambitious event is the brainchild of Carmen Muhammad CEO of Al Nisa Designs and it is sure to become a future game changer. My inspiration for this event was born from my personal experience as a modest designer at international fashion week events. At this 3rd annual event, attendees will see catwalk presentations from multi-talented modest designers from around the world that traverse diverse cultures, religious, and social backgrounds with displays of high-end fashion, Couture selections, custom-tailored suiting, and cutting-edge streetwear.
Global support of modest fashion has reached an all-time high in the last decade. Many have suggested that it is a cultural and societal shift that is not going to go away next season. Interfaith women from all religious and social backgrounds are championing and supporting the presence of modest fashion in the rising retail market of the fashion business. Modest fashion has become the fastest-growing segment of retail sales globally. It has been stated that sales projections for this year alone “2024 “could exceed 400 Billion dollars in retail sales. Modest fashion has made itself a stakeholder in the business of fashion it’s a movement.
“This unique segment of women buyers are letting their purse strings speak for themselves. They have a voice and they are being heard states Carmen Muhammad of Al Nisa Designs”. As organizers of this annual event, we feel that it will serve as a foundation for future exploration that will impact the presence of modest fashion designers in the US retail marketplace and business of fashion.
This 3rd Annual event is dedicated not only to fashion but to highlighting minority-owned Muslim women's business enterprises and their outstanding contributions and achievements in their various professions. This black-tie awards gala honoring Phenomenal Women of Substance will serve as one of the crowing events over the 2 day weekend. Our attendees will also experience an elevated version of a B2B meeting that will feature Financial Literacy Master Classes for women.
We will strive to combine the strategic long-term thinking and financial resources of multinational fashion retail buyers, retail chains, corporations, business banking institutions, teaching institutions, fashion week founders, social media fashion bloggers, private donors, local businesses, and faith based service organizations along with the humanitarian generosity of philanthropic funders to support building better communities by investing in and supporting emerging modest designers and minority women business enterprises.
The beneficiaries of this effort are emerging designers, women, and their families, educational programs that support low-income families, and pre-preventive health care initiatives for women. The lives of women and their children can only matter when we become proactive in building stronger communities and that starts with everyone!
We invite you to join us for this historically significant fashion weekend event!
The Power of Collaboration & Honoring “The Keepers of the Dream”
The Modest Fashion Weeks global movement has created a huge interest in the business of fashion since 2016. With recent financial projection of $254BN dollars spent in 2019 and a future projection by CAGR growth of 6.6 % which increases potential revenue as $473BN dollars over the next two years supports the statement that it is one of the most rapidly growing segments in the business.
The increase and demand for Modest fashion week events has risen to new heights and has become synonymous with prominent fashion capitals of the world, that include Paris, London, Milan, New York, Torino, Italy Dubai, Istanbul Turkey, Jaktar India, Saudi Arabia.
Notables from around the globe gather to witness the extraordinary shows featuring the Icons and the emerging talented pool of modest designers. Media giants like the New York Times, BBC, The Guardian, Khajee Times, Vogue, Vogue Italy, Elle and the Business of fashion represent the gateway to the World of Fashion.
In the fashion world, social media has a key factor in connecting new brands to a global audience of fashion consumers. Example: Instagram has many functions, Images, a shopping cart option for your product, live magazine videos etc. Trend users are now not just watching it but are becoming participants from afar. It has also changed the way people shop creating a new and different experience for fashionistas. But the most important contribution for designers is the exposure designers can gain from high profile fashion week events. This is where it all begins “your introduction to a worldwide platform that can connect you to an international global market. As organizers of this event, we will strive to connect emerging talent to a pool of consumers, vendors, manufactures and stakeholders in the business of fashion.
MODEST FASHION IS ONE OF THE FASTEST GROWING
FASHION SECTORS WORLDWIDE
Distinguishing Elements
Modest clothing and minority designers have been marginalized and remained on the sidelines of mainstream fashion for decades due to diversity and lack of inclusion. With the recent success of Al-Nisa Designs (Carmen Muhammad) attends several high-profile fashion week events, it has opened the door of opportunity for closing the gap that exists with emerging modest designers.
THE POWER OF COLLABORATION: Mission Statement
To create the framework that will offer unparalleled support and opportunity to emerging modest designers and minority business women enterprises through collaborations and partnership initiatives. The goal is to attract influencers, investors, buyers, and international trade opportunities. "Modest Fashion is a movement.”
